Nissan Leaf Becomes the first EV to Receive a 5-Star Euro NCAP Rating

After awarding the Mitsubishi i-MiEV with a four-star rating, Euro NCAP, which is the European equivalent of the American IIHS, crash tested its second all-electric model, the Nissan Leaf. The Japanese hatchback achieved a five-star rating, becoming the first electric vehicle to do so. Read more »

Top Gear vs. Electric Cars Part Two: Nissan Leaf Runs of out Electric Juice…

Lately, it seems that pushing an out-of-juice electric car is quickly becoming a trademark of Britain’s popular Top Gear TV series. After the Tesla Motors row, it seems another EV will be featured in the show while being pushed. This time it's the Nissan Leaf, whose batteries ran dry while being driven by Jeremy Clarkson.

Fortunately, one of the many witnesses of the event caught Clarkson and James May trying to find an outlet to plug for the Leaf on camera. The two TV hosts were filming a test drive with the Nissan Leaf and the Peugeot iOn for the next episode of the show. After looking for outlets in the park, the crew eventually plugged the Leaf in at the UK's University of Lincoln.

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Girl Power: Meet Japan’s Drifting Lady, Sumika Kubokawa

Who ever said that drifting is only for men surely hasn’t seen Sumika Kubokawa in action. The 27 year old from Japan is a member of Team Orange, one of the leading drift teams in the D1 Grand Prix Series, and as you can see for yourself in the video after the jump, she certainly knows her way behind the steering wheel.

In her interview with Driftcolors, Sumika says she is an avid fan of the Nissan 180SX, which was sold in North America as the 240SX and in some other countries under the 200SX name. Sumika also said she street drifted for a brief period when she was younger but was caught and hasn’t done it again. Check out her interview as well as the first and second episode of the series after the break.

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Nissan Brazil Strikes Again with an Ad for a Family Minivan that You’re Never Going See in the U.S. [NSFW]

Back in March, Nissan do Brasil aired a commercial, which drew the wrath of Ford’s local arm for making claims that the Detroit automaker charges customers too much for its family models. But while Ford’s people only saw a Focus and a pair of rappers dressed as engineers chanting about the money they made by overpricing the hatchback, some viewers were also captivated by the curvalicious bikini-clad models…

Now, Nissan of Brazil returns with a new TV spot, this time for the Livina 7-seater compact minivan. While the Japanese carmaker avoids referring to a specific rival, the theme appears to be similar: scantily dressed female models dancing provocatively and a tagline aimed at the competition. And oh; towards the end of the clip you may notice the Livina and young family of four (not that we’re complaining about the appearance of the ladies…).

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Nissan gets Creative with Smoking Billboard at New York Auto Show

It might not be an award winning campaign, but Nissan’s new outdoor board placed right outside the Jacob K. Javits Convention Center during the 2011 New York Auto Show (April 22 to May 1 for the public) is sure to grab attention and increase awareness for the firm’s all-electric Leaf family car.

The two-sided Smokeboard was created by the Japanese firm’s advertising partner TBWA\Chiat\Day, which is the American division of the advertising agency TBWA Worldwide.

On one side, the billboard features an actual working tailpipe that emits fumes into the air (with the agency stressing the fact that the exhaust is environmentally friendly…) and a headline that reads, “The auto show has over 1,000 of these”. On the other side, there’s a photo of the Leaf and a caption that says “But only one 100% electric, zero-tailpipe Nissan Leaf”. Check out the ad in action in the clip after the jump.

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Chevrolet Volt and Nissan Leaf Receive Top IIHS Safety Ratings in Crash Tests

The Insurance Institute for Highway Safety (IIHS) released the results of the first-ever U.S. crash test evaluations of plug-in electric cars, with the two EVs earning the highest safety ratings. The Chevrolet Volt and Nissan Leaf were awarded the top rating of “good” for front, side, rear and rollover crash protection.

Since both cars are fitted as standard with electronic stability control systems, they also qualified as winners of Top Safety Pick, the Institute's award for state-of-the-art crash protection.

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Video Walkaround of Nissan’s New Versa Sedan

Even though American consumers still tend to prefer larger vehicles, both domestic and foreign automakers are convinced that soaring gas prices will eventually convince buyers to embrace more compact-sized and fuel efficient models. The 2011 New York Auto Show marked the debut of the latest crop of compact cars including the 2012 Nissan Versa sedan, which will try to lure buyers with a low staring price of $10,990 and a promise for affordable costs of ownership.

Hot on the heels of the 2012 Versa sedan’s North American premiere in New York, the Japanese brand released a new video that walks us around the four-door model that will go on sale in the U.S. this summer.

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Odd Spot: Nissan 370Z Challenges a Mexican Chicken in a Barn Race [Video]

Yes, you read that correctly. This is a video of a Nissan 370Z coupe challenging a chicken - a Mexican chicken with racing goggles and a helmet, to be precise- in a barn race, and it’s an official spot from Nissan Europe. The admittedly unusual commercial is the creative work of the folks over at the TBWA/G1 advertising agency. Take a look at the clio after the break and tell us what you think in the comments section below. Read more »

Torque-tastic: R/C Toy Truck Towing Nissan SUV [Video]

Remote control cars have come a long way. From the little electric fun-buggies that never held a charge long enough, R/C vehicles have evolved into tools and toys - some that even run on fuel and go fast enough to take your legs out from under you (long story) - serving a variety of purposes. After all, aren't those little bomb cars in Black Ops controlled by remote?

Now, it appears, we've found a new use / time waster: towing stuff. In the video below you can see a larger-than-normal R/C hauler actually hauling a Nissan SUV along someone's driveway.

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Hennessey's HPE1000 Escalade Cracks 60 in 3.3 Sec, bests Nissan's GT-R [with Video]

The concept of turning SUVs into pavement-pounding, drag-racing, supercar-shredding monster rods never ceases to amaze me, and by that I mean my jaw is on the floor and I'm completely boggled. I love me some automobiles (and vehicular transportation in general), but there's something about a nigh-three ton box on wheels and oodles of GO that seems...weird.

However, if monster rods - or high performance in general - are your cup of Starbucks soy latte, then Hennessey has got you covered (as if you didn't know that already, what with their cray-cray 1,000+ horsepower Vipers from way back when). Below, for your viewing pleasure, is video of a 2011 Cadillac Escalade drag racing a 2011 R35 GT-R and beating it.

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